Cover letter assistant: write yours, block by block
Most cover letters fail for the same reason: they describe the candidate instead of proving anything, and they could be sent to any employer without changing a word. A recruiter spots that in the first two lines.
This tool does not write the letter for you — a generated letter reads like a generated letter, and recruiters have learned to recognise them. It does something more useful: it splits the letter into the four blocks recruiters actually look for, shows you phrasings that work in your sector, and checks what you wrote as you type.
Free, no sign-up, and nothing leaves your browser: every check runs locally on your device.
Your application
Why you are writing, and why now. One sentence proving you actually read the advert.
Your advert for a sales adviser in your Bristol store caught my attention: it describes the same consultative standard I worked to for four years in premium ready-to-wear.
After six years in B2B sales across the South West, I want to join a business with long, technical sales cycles — exactly what your sales engineer role describes.
I am writing to apply for the position of sales representative within your company.
Two or three quantified proofs from your experience. Not qualities: facts.
What you know about them that genuinely changes something for you. A block that often gets rushed.
Precise availability, mobility, and a clear request for an interview.
What the checks look for
The rules are not stylistic preferences. Each one maps to a reaction recruiters have described repeatedly: a letter that never names the company reads as a mass mailing; a paragraph with no figures asserts instead of proving; a page of sentences all starting with “I” never explains why this employer rather than another.
Hollow words get flagged with what to replace them with. “Reliable” becomes “zero discrepancies across three year-end closes”. The point is never to delete the word, but to replace an assertion with the fact underneath it.
Going further
- Cover letter and CV: how they should differ — what belongs in the letter and never in the CV.
- Tailoring your application to each advert — the same discipline, applied to the CV.
- Free ATS check for your CV — the same kind of analysis, run on your CV.
Your letter is written. Now the CV it goes with.
A strong letter next to a weak CV changes nothing. Build both on the same evidence.
Create my CV